In collaboration with
Get inspired. Get Expertise. In a half day, the Hotel Digital Lab conference concentrates a wealth of information for hoteliers who want to maximise their online sales around the theme: “Revisiting the Customer Relationship.” Along with D-EDGE, expert partners will share their tips and help you decipher which trends are really impacting our industry and what can effectively work for your hotel.
Welcome Coffee & Registration
D-EDGE Team Welcomes You
Google helps hotels improve online distribution through customer relationship.
Get insights into how you can apply this for your hotel.
Is your digital strategy still in line with customer expectation?
Welcome to the Expectation Economy! Your guests don’t compare your hotel only to other hotels. Their expectations are set according to the pleasant experiences they have had with other brands. This applies to the search and booking process too. Discover what leading digital players have done and what independent and regional chain hotels should also consider doing.
Beyond Revenue: The Bottom Line
Join this session that strips revenue management back to business reality. Understand what really matters, what’s beyond pricing, excel spreadsheets, rooms revenue and forecasting.
Activate your Guest Data
In today’s hotel ecosystem, your guest data is scattered over many tools: PMS, CRS, etc. During this presentation, we will share the results of an analysis performed on 4.5 million bookings that shows the high possibilities of having incomplete or duplicate profiles. We will also examine together the strategies on activating your data by connecting with guests, when they need you the most, throughout the travel journey.
Connecting the dots with of the Digital Transformation in Hospitality
The key change that drives businesses to adopt digital transformation is the change in consumer behaviour. Companies that fail to react have found themselves out of business. There is no one size fits all solution for businesses. What are the technologies that can drive digital transformation in the hospitality world? How can digital transformation help businesses exceed the customer experience, create loyalty and drive revenue. Let's hear from our panel experts.....
Cocktail & Networking